Free Shipping over Rs.1000 Pan India

Periwinkle Blog — Pride month RSS



LGBTQIA Pride - Brand allyship

Are you aware of what actually is LGBTQIA pride? LGBTQIA pride is the promotion of the self-affirmation, dignity, equality, and increased visibility of lesbian, gay, bisexual, and transgender people as a social group. Pride, as opposed to shame and social stigma, is the predominant outlook that bolsters most LGBTQIA rights movements.  Why is Pride month celebrated every June? LGBTQIA Pride Month is currently celebrated each year in the month of June to honour the 1969 Stonewall Uprising in Manhattan. The Stonewall Uprising was a tipping point for the Gay Liberation Movement in the United States. Read our exclusive Q&A with Neeta Kaushik to know more about what actually the LGBTQIA community feels about Pride month and how can brands be inclusive/aid in pride celebration.     Question:...

Continue reading